I can cross another goal off the list!
Saturday, I went to the 2015 Alabama Broadcasters Association Conference over in Hoover. It was the first time I’ve had the opportunity to hear Al Tompkins from the Poynter Institute speak about all things journalism. There were four sessions that day with topics ranging from social media to mobile journalism.
We had a good showing from the station. Photographer Marlon and I stayed the whole day, while others filtered in and out. I took copious notes. Some of the information, especially on social media, I’ve heard before. It’s always interesting to hear someone else’s perspective on how quickly that medium is evolving.
Al Tompkins was great! He had a lot of really great information about open records in Alabama, where to find original source information and tons of awesome apps that can help me tell a story. I’m hoping that in the next few weeks I can start to utilize these great tools.
This was the first conference I’ve been to where I walked away with a mission. I need to work hard on delivering content on all platforms; broadcast, web, mobile, social. It can be overwhelming, for sure. Reporters are already asked to do a lot. I shoot all my own stories, write and edit them and post them to the web most days. When you add in tweeting, Facebook posts, Instagram videos, Snapchats, interactive web stuff, I wonder when I’ll have time to sleep!
Some of the names for software and apps out there are ridiculous. Fantasia? Snagit? Canva? Like pharmaceutical companies. #sideeffectsvary
— Michael Oder (@TVsMichaelOder) August 15, 2015
The most important lesson I learned from #ABA2015 was to be flexible. From new platforms to new technology, my job changes almost daily. All I have to do to keep up is have an open mind and willingness to learn!
What things have you learned to keep growing in your job? Have you ever attended a work conference? I want to hear about it!